Empathy is one of the main characteristics which need sharpening as a UX Designer. But often we misunderstand empathy with sympathy. In effort of practicing empathy, mistakenly we tend to go with sympathy. That’s why we need to clearly understand the difference between it. Let’s say that you saw someone is in trouble. If you…
Sinead Burke (who has achondroplasia) explains in her Ted Talks(“Why design should include everyone”) the struggles she face in her daily life due to the lack of accessibility designed in to everyday things. This is not concern for just one person. There are billions of people out there who faces the same struggles each and…
User experience is all about “People” and their “Feelings” over a product, system or service.
Sometimes we speak about UX as an attribute which end with the product launch. But it is not. It is something we need to continue in achieving until our product survives.
